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Jeans that adapt to needs of wheelchair-users

June 23, 2016

Alter Ur Ego is a brand of jeans that has been designed especially for people using a wheelchair. The designer is US-based Heidi McKenzie, who became a paraplegic after a car accident in 2007 at the age of 21.

Heidi was always interested in fashion and had studied fashion merchandising to become a buyer for a clothing store.

She created the adaptive jeans line and currently sells jeans for men and women with different options like high elastic waist, large pockets, pull tabs, a catheter opening and a tummy control panel.



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